Learning Digital Marketing Archives

The statistics compiled by Statista suggest a consistent increase in the average time adults spend on digital media each day. Adults these days consume brand and customer-generated digital content in multiple formats – text, images, audio, video, and visual stories.

Also, they interact with brands using multiple digital channels – websites, mobile apps, search engines, social media, and paid advertisement. The consistent increase in average screen time across regions creates opportunities for companies and startups to promote, market, and sell their products or services using digital channels.

Most enterprises these days acquire and retain customers by running multiple digital marketing campaigns. Furthermore, they keep customer experience and messaging consistent across touchpoints by running omnichannel or integrated digital marketing challenges. The steady growth of the worldwide digital marketing market has created a surge in the demand for skilled digital marketers across industries. In this blog post, we will understand the benefits of attending a digital marketing course and also look at the best digital marketing course in Ghaziabad.

Many freshers and beginners enhance their career prospects by joining various courses and training programs in digital marketing. Some of these digital marketing courses help students acquire specific digital marketing skills like search engine optimization (SEO), social media marketing, content marketing, paid ad management, and data analysis.

At the same time, a student also has the option to learn multiple digital marketing channels, tactics, and marketing tools by joining specific digital marketing courses. We are making it easier for you to make the right career move by discussing why you should join a digital marketing course and how to select the right digital marketing course, along with some of the important digital marketing course in Ghaziabad.

5 Major Benefits of Joining and Completing a Digital Marketing Course in Ghaziabad

Develop In-Demand Job Skills

Several studies suggest a surge in enterprises switching from conventional marketing to digital marketing. The switch increases the demand for skilled digital marketers. A digital marketing course helps you enhance your career prospects by acquiring the most in-demand digital marketing skills like search engine optimization, social media marketing, and content marketing.

Leverage Vast Career Opportunities

The digital marketing field is extensive and diverse. Most companies these days run multichannel digital marketing campaigns. They look for candidates who have expertise in leveraging top digital marketing channels and tools. You can enhance your career prospects by learning about multiple digital marketing channels, tactics, and tools.

Learn at Your Own Pace

You have the option to enroll in many conventional and online digital marketing courses. The online courses enable you to acquire digital marketing skills at your own pace. Leading institutions these days drive online learning by delivering eLearning content in multiple formats and facilitating virtual collaboration. Hence, it becomes easier for you to develop digital marketing skills after working hours or attending college classes.

Learn without a College Degree

While hiring digital marketers, companies often evaluate their digital marketing, data analysis, and soft skills. Many institutions allow students to enroll in digital marketing courses after completing intermediate education. You have the option to join many digital marketing courses after the 12th. The flexibility makes it easier for you to develop digital marketing skills while continuing your graduation degree.

Low Fees Structure

Digital marketing courses are more cost-efficient than various conventional marketing and management courses. You can develop specific digital marketing skills in about six months by enrolling in short-term courses. At the same time, you can save money by joining an online digital marketing course. However, you also have to learn multiple digital marketing channels and tools by joining full-time digital marketing courses.

8 Criteria for Selecting and Joining the Right Digital Marketing Course in Ghaziabad

Digital Marketing Channels

Companies these days engage, acquire, and retain customers using top digital marketing channels. A digital marketing course helps you understand specific or multiple digital marketing channels. For instance, an SEO course helps you acquire skills to increase website traffic, generate leads, and drive sales using search engines. Hence, you should shortlist digital channels before comparing digital marketing courses.

Digital Marketing Tools

Automation has been transforming digital marketing campaigns and activities. While hiring digital marketers, recruiters evaluate their proficiency in using widely used marketing automation tools and platforms. Hence, you must check if the course helps you learn popular digital marketing tools and platforms. For instance, you should choose an SEO course that covers the best SEO tools.

Instructor

Many institutions these days hire instructors who have experience and expertise in managing digital marketing campaigns. Such instructors hone your digital marketing skills by sharing many tips, best practices, and trends. While comparing digital marketing courses, you must spend some time understanding the instructor’s credentials, experience, and expertise by gathering information from online sources.

Course Curriculum

Digital marketing trends change at frequent intervals. For instance, Google recently revamped SEO content creation by updating its quality rater guidelines (E-E-A-T). You cannot keep your digital marketing skills relevant without understanding the latest digital marketing trends. Hence, you must evaluate the course curriculum to ensure that you access the most up-to-date knowledge.

Learning Material

Digital marketing training providers deliver eLearning materials to students using learning management systems (LMS). The LMS enables you to access learning content in multiple formats – eBooks, videos, audio, and quizzes. Also, you can use the software to access digital learning content anytime and anywhere. However, you must check if the provider allows you to access the digital content in your preferred format.

Course Duration

The duration of digital marketing courses varies between three months to two years. Hence, you can develop digital marketing skills by joining a full-time or short-term course. If you are working in a company, you should consider a short-term digital marketing course. Otherwise, you should understand multiple digital marketing channels and tools by joining a full-time course.

Certification

Institutions issue certificates to students after completing digital marketing courses successfully. However, some institutions issue certificates recognized and respected by companies across sectors. You can enhance your career prospects by choosing a course that helps you obtain an accredited certification.

Internship Opportunities

While recruiting beginners or freshers, recruiters prefer candidates who have gained real-time experience by taking a digital marketing internship. In addition to showcasing your skills, the internship adds value to your resume. Hence, you must prioritize digital marketing courses that create opportunities for you to leverage the benefits of an internship.

Now that we have understood the benefits of joining a digital marketing course, let’s find out the best digital marketing course in Kolkata.

Overview of Top 12 Digital Marketing Course in Ghaziabad

Digital Marketing Certification Course

Digiperform has launched this course by targeting students who have completed class 12 and have basic computer skills. Digital Marketing Certification Course allows students to choose from online learning and classroom-based training options. The course is divided into over 60 modules. Each module covers a specific digital marketing strategy or process. These modules introduce students to important digital marketing concepts like online business visibility, lead generation, lead nurturing, and personal branding. Digiperform makes the course popular by offering active learning and hands-on experience.

Post Graduate Program in Digital Marketing

In addition to covering essential digital marketing concepts, this online course provided by Simplilearn offers a slew of electives. The Post Graduate Program in Digital Marketing covers important digital marketing topics like website creation, search engine optimization, search engine marketing, social media marketing, content strategy, mobile marketing, email marketing, and paid marketing. In addition, it allows students to acquire specific digital marketing skills by offering electives like blogging and affiliate marketing. Students also learn conventional and AI tools driving digital marketing automation. Students further get a chance to work on 20 digital marketing projects.

MBA with Specialization in Digital Marketing

The online program launched by Amity Online enables students to earn an MBA degree while developing in-demand digital marketing skills. In addition to introducing students to marketing management, managerial economics, and business research, MBA with Specialization in Digital Marketing covers important digital marketing concepts like brand management, performance marketing, digital customer analytics, digital commerce, and marketing analytics. Also, students get an opportunity to work on real-world projects and use widely used digital marketing tools.

Advance Digital Marketing Expert Program

In addition to covering essential digital marketing concepts, the Advance Digital Marketing Expert Program helps students earn over 12 digital marketing certifications. The course covers in-demand digital marketing skills like search engine optimization, search engine marketing, social media marketing, content building, content writing, copywriting, video marketing, email marketing, and affiliate marketing. Staenz Academy allows students to choose from online and classroom-based learning options. Also, students can develop digital marketing skills by working on live projects and joining paid internship programs.

Advanced Digital Marketing Course

Digi Manthan has developed the course by covering important digital marketing channels, tools, and trends. In addition to introducing students to web technology and digital marketing, the Advanced Digital Marketing Course helps students acquire in-demand skills like search engine optimization, blogging, social media optimization, brand management, local business listing, PPC ads, and e-commerce marketing. At the same time, it enables students to learn widely used digital marketing tools and earn prestigious digital marketing certifications. Digi Manthan enhances students’ career prospects by offering a 100% placement guarantee.

Advance Digital Marketing Course

Marketer Academy has designed the course by targeting entrepreneurs or working professionals. The Advance Digital Marketing Course enables students to learn important digital marketing channels and tools in 80 to 90 hours. The course covers important digital marketing channels like search engines, social media, and paid advertising while introducing learners to commonly used digital marketing tools. Learners can further make digital marketing strategies by understanding marketing psychology. Marketer Academy creates internship opportunities for learners by collaborating with digital marketing agencies.

Digital Marketing Course

This course offered by RSM Digital is hugely popular with aspiring digital marketers in Ghaziabad. RSM Digital has divided the Digital Marketing Course into over 50 modules. Each module covers an in-demand digital marketing skill like website development, search engine basics, Google bots, content writing, blogging, search engine optimization, social media promotions, email marketing, and affiliate marketing. In addition, the course introduces students to new-generation tactics like chatbot marketing. RSM Digital makes the course popular by offering a 100% placement guarantee.

Digital Marketing Certification

Gallant Info has designed the course with the intention of helping learners earn prestigious digital marketing certifications. Digital Marketing Certification covers the digital marketing channels and tools required to offer a specific certification. Students can consider the course to earn Google Adwords Certification, Bing Ads Certification, Google Analytics Certification, or Semrush SEO Certification. Gallant helps students earn the desired certification by deploying trained and experienced faculties. In addition to creating opportunities to work on live projects, the provider organizes placement drives with various companies.

Upendra Rana Training

Upendra Rana, an experienced digital marketing professional and writer, offers over 10 Online Digital Marketing Course in Ghaziabad. A student can acquire desired digital marketing skills by joining specific digital marketing courses like search engine optimization, social media marketing, online reputation management, paid advertising, and mobile marketing. Rana enables students to develop digital marketing skills anytime and anywhere by supporting online learning mode. The trainer claims to provide 100% placements to over 1500 students.

Digital Marketing Videos

Digi Guru enables students to acquire digital marketing skills by watching online videos. Students have the option to learn digital marketing concepts by watching over 150 videos. Each video covers a specific digital marketing channel, tool, or trend. Some videos cover the fundamentals of digital marketing, while others discuss advanced concepts and emerging trends. A student can watch these online videos on YouTube without incurring any expenses. At the same time, Digi Guru helps them earn prestigious digital marketing certifications like Google AdWords and Facebook Ads.

Digital Marketing Executive Program

Information Technology Institute of India (IIIT) has developed the course intending to provide theoretical and practical digital marketing training to students. The Digital Marketing Executive Program is divided into three modules. The first module covers important digital marketing channels like search engines, social media, emails, and paid advertising. The second module covers marketing automation and data analytics solutions. The third module helps students earn income by publishing blogs or running affiliate marketing programs. IIIT helps students earn money by becoming freelancers.

Digital Marketing Certification Course

In addition to providing digital marketing services, Digital Impetus helps students develop digital marketing skills. Digital Impetus allows students to acquire desired digital marketing skills by joining specific Digital Marketing Certification Courses. At present, students have the option to join courses on search engine optimization, social media marketing, email marketing, web analytics, inbound marketing, mobile app marketing, and web analytics. A student can learn multiple digital marketing tactics and tools by joining Advanced Digital Marketing.

Affiliate marketing creates opportunities for marketers, entrepreneurs, content creators, and influencers to earn commission by partnering with leading brands. An affiliate marketer earns commission by helping brands accomplish various marketing and sales goals – increasing website visits, generating sales, and making signups.

Leading brands Amazon and Flipkart these days drive marketing and sales by supporting affiliate marketing programs. Affiliate marketers help brands increase sales using top digital marketing channels like websites, blogs, webinars, podcasts, email, and social media. However, affiliate marketing is a form of performance-based marketing.

The commission earned by affiliate marketers varies based on a variety of factors. Marketers can increase their commission income only by overcoming key challenges like market fluctuations, seasonal trends, and consumer behavior shifts. Researchers and strategists help readers overcome common affiliate marketing challenges by writing insightful books.

Some affiliate marketing books help readers strategize affiliate marketing campaigns, while others focus on sharing best practices and highlighting case studies. We are making it easier for you to develop and hone affiliate marketing skills by discussing some important and interesting books on affiliate marketing.

7 Affiliate Marketing Books You Should Add to Your Reading List

Affiliate Marketing for Beginners

Mark Blazer, author of the book, is a successful affiliate marketer. Blazer has written the book intending to help readers become affiliate marketers. Based on his experience and expertise, he highlights the do’s and don’ts of affiliate working. At the same time, “Affiliate Marketing for Beginners” covers what works and what does not work in affiliate marketing.

You should consider this book to learn how to start and run an affiliate marketing business from scratch. In addition to explaining the fundamentals of affiliate marketing, the book highlights the success formula used by leading affiliate marketers. The ideas and best practices shared by the author will help you initiate sales and engage followers using popular social networking platforms.

How to Make Money by Affiliate Marketing

Michael Shiva has written several books on digital marketing channels and strategies. “How to Make Money by Affiliate Marketing” intends to help readers earn money by promoting others’ products and services. The book helps beginners get started with affiliate marketing by choosing a niche and setting up an affiliate site.

At the same time, Shiva assists seasoned affiliate marketers in growing their commission income by discussing strategies like increasing website traffic, gaining social media followers, and driving conversions. You should consider this book to learn important strategies, best practices, and tools required for running affiliate marketing campaigns successfully.

Affiliate Marketing: Proven Step By Step Guide to Make Passive Income with Affiliate Marketing

Affiliate marketing programs help entrepreneurs and working professionals earn passive income. However, they explore ways to increase commission income without putting in extra time and effort. This book written by Mark Smith provides such affiliate marketers with a step-by-step guide. “Proven Step By Step Guide to Make Passive Income with Affiliate Marketing” introduces beginners to affiliate marketing by decoding commonly used terms and lingos.

At the same time, Smith helps readers earn commission income passively by discussing affiliate marketing programs and scams. A reader can follow the instructions and insights shared by the author to boost affiliate marketing campaigns by creating a website/blog and using social media. The reviews posted by various readers indicate that the ideas and information shared by the author help them make money.

Affiliate Marketing Secret for Beginners

Competition is often cited as a key affiliate marketing challenge. The book written by Amos D Johnson intends to help affiliate marketers beat competition by discussing proven strategies and sharing expert insights. Johnson has highlighted strategies that help beginners set up and scale an affiliate marketing business by overcoming various challenges.

Readers can leverage the insights shared by the author to choose the right affiliate products, promote the right products, and build a loyal audience. At the same time, “Affiliate Marketing Secret for Beginners” helps them set up websites, increase website traffic, optimize website content, use social media, and track affiliate marketing campaign performance.

Beyond Commissions: Maximizing Affiliate Profits with Creative Bonus Strategies

Leading brands boost lead generation and conversion by offering affiliate bonuses. A marketer earns an affiliate bonus when he accomplishes the target – sales, referrals, and commissions – set by the brand. The book written by B Vincent focuses extensively on affiliate bonuses. The insights and best practices shared by the author help readers understand the psychology of bonuses and make effective bonus strategies.

At the same time, “Beyond Commissions” assists readers in running bonus campaigns specific to events or seasons. While sharing affiliate bonus ideas and strategies, Vincent ensures that readers gain audience trust and boost credibility by following ethical affiliate marketing guidelines. The book emphasizes avoiding false advertisements and breaking guidelines.

Affiliate Marketing Newbie to Pro: Simple Steps to Becoming a Pro Affiliate Marketer

Pankaj Kumar has written the book as a comprehensive guide on affiliate marketing. Beginners should read “Affiliate Marketing Newbie to Pro” to learn basic strategies for setting up an affiliate marketing business. At the same time, advanced strategies shared by the author help seasoned marketers make their affiliate marketing businesses more profitable. At the same time, the actionable insights shared in the book enable marketers to earn and increase commission income regularly.

Mastering Affiliate Marketing: Turn Your Website into a Passive Income Machine

The book is written by Chidiebere Iroegbu who is a successful affiliate marketer. The author intends to help readers solve important affiliate marketing challenges by sharing his experience and expertise. “Mastering Affiliate Marketing: Turn Your Website into a Passive Income Machine” covers strategies that help readers monetize their websites and blogs by leveraging affiliate marketing programs.

In addition to discussing and comparing leading affiliate marketing programs, Iroegbu focuses on creating engaging website content and optimizing websites for search engines. At the same time, insider tips shared by the author make it easier for readers to make commission income sustainable. However, the book on affiliate marketing focuses extensively on converting websites into money-making machines.

Conclusion

The affiliation marketing programs run by leading brands create opportunities for you to earn commission regularly. However, you can leverage the performance-based marketing channel effectively only by overcoming various affiliate marketing challenges. These affiliate marketing books help you increase commission income consistently by accessing the information and insights shared by successful affiliate marketers and affiliate marketing strategists.

5 Major Benefits of Joining and Completing a Digital Marketing Course in Kolkata

Develop In-Demand Job Skills

Leverage Vast Career Opportunities

Learn at Your Own Pace

Learn without a College Degree

Low Fees Structure

8 Criteria for Selecting and Joining the Right Digital Marketing Course in Kolkata

Digital Marketing Channels

Digital Marketing Tools

Instructor

Course Curriculum

Learning Material

Course Duration

Certification

Internship Opportunities

Now that we have understood the benefits of joining a digital marketing course, let’s find out the best digital marketing course in Kolkata.

Overview of Top 12 Digital Marketing Course in Kolkata

Premier Program in Digital Marketing

The course offered by NIHT helps students develop digital marketing and corporate skills. Premier Program in Digital Marketing covers important digital marketing topics in 3 levels. The levels introduce students to digital marketing channels and strategies like website planning, search engine optimization, social media marketing, mobile app marketing, Google Analytics, blogging, content marketing, email marketing, and affiliate marketing. Students can enhance career prospects by accessing case studies, working on live projects, and joining internship programs.

Principal Program in Digital Marketing

The course offered by the Academy of Digital Marketing prepares students to leverage two widely used digital marketing channels in 2 months. In addition to covering digital marketing fundamentals, the Principal Program in Digital Marketing introduces students to search engine optimization, search engine marketing, and social media marketing, influencer marketing, affiliate marketing. The provider allows students to choose from classroom or online training options. Also, students can enhance their career prospects by getting internship opportunities and placement assistance, along with earning 15 digital marketing certifications.

Advanced Diploma in Digital Marketing

The course offered by IDCM helps students acquire digital marketing skills in 9 months and work as an intern for 3 months. Advanced Diploma in Digital Marketing covers in-demand digital marketing skills like web development, web content creation, brand positioning, search engine optimization, social media optimization, PPC advertising, content marketing, email marketing, and web analytics. Students learn these digital marketing tactics by accessing case studies and working on live projects. The paid internship and placement assistance help them become digital marketing professionals in about one year.

Masters in Digital Marketing with Generative AI Course

The course offered by IMS covers important digital marketing topics and Generative AI tools. Students get hands-on training by accessing live demonstrations, working on practical workshops, and attending doubt-clearing sessions. Masters in Digital Marketing with Generative AI Course covers three important digital marketing strategies – search engine optimization, content marketing, and social media marketing. However, the course prepares students to strategize and manage these strategies using AI-powered tools. IMS makes the course job-oriented by helping students earn industry certifications and get placement assistance.

Advanced Digital Marketing Course

NYD India has divided this 6-month course into over 40 modules. In addition to covering basic and advanced digital marketing topics, these modules help students understand complex strategies and emerging trends. The Advanced Digital Marketing Course introduces learners to important digital marketing strategies like search engine optimization, social media marketing, content writing, blogging, email marketing, and affiliate marketing. In addition, it prepares students to earn regular income by becoming freelance digital marketing professionals. Also, learners can enhance their career prospects by obtaining digital marketing certifications and getting a 100% placement guarantee.

Advanced Digital Marketing Course

Students can join the course offered by Karmick Institute to acquire digital marketing skills after 12^th. The Advanced Digital Marketing Course covers important digital marketing topics like search engine optimization, search engine marketing, social media marketing, content marketing, email marketing, video marketing, and web analytics. Students have the option to choose from online or offline learning modes while joining the course. The provider enhances their career prospects by working on live projects and preparing for job interviews.

SEO Course

The course offered by Graphic Design Private Limited helps students become successful search engine optimizers. Instead of covering multiple digital marketing topics, the SEO Course prepares students to strategize and manage SEO campaigns successfully. Provider has divided the SEO course into 14 modules. Each module helps students understand on-page SEO, off-page SEO, YouTube SEO, and technical SEO deeply. The provider helps students earn prestigious SEO certifications, along with offering 100% job assistance.

Premium Program in Digital Marketing

The course offered by Digipepz Academy helps students develop in-demand digital marketing skills and earn prestigious digital marketing skills in 6 months. The Premium Program in Digital Marketing is divided into 36 modules, including web design, search engine optimization, social media optimization, content marketing, email marketing, inbound marketing, and affiliate marketing. In addition, it familiarizes students with popular web designing and digital marketing tools. Students can further enhance their career prospects by working on live projects, earning global certifications, and getting placement assistance.

Digital Marketing Micromastery Courses

Seven Boats Academy helps students develop and hone specific digital marketing skills by offering a slew of courses. It allows students to join Digital Marketing Micromastery Courses on Instagram marketing, Facebook advertising, LinkedIn marketing, YouTube marketing, Quora marketing, and Google Ads management. At the same time, students also have the option to join specialized digital marketing courses like content marketing, mobile marketing, professional blogging, online reputation management, and data analysis. Students should consider these courses to hone particular digital marketing skills.

Professional Program in Digital Marketing

The offline course offered by Digispire enables students to learn digital marketing strategies and tools in 8 to 12 months. The Professional Program in Digital Marketing covers important digital marketing topics like website making, search engine optimization, social media marketing, content marketing, email marketing, graphic designing, and affiliate marketing. In addition, it creates opportunities for learners to earn over 20 digital marketing certifications. In addition to providing digital marketing training, Digispire focuses on honing learners’ problem-solving skills. Students can further enhance their career prospects by leveraging a placement partnership program run by the provider.

Digital Marketing Course

The course offered by Kolkata Digital Marketing Institute introduces students to core concepts of digital marketing in 6 months. In addition to attending online or offline classes, students can hone digital marketing skills by working on live projects. The Digital Marketing Course covers important digital marketing topics like content ideation, text content creation, video content creation, search engine optimization, social media optimization, email marketing, and online reputation marketing. Students can further enhance their career prospects by earning Google certifications and getting 100% job assistance.

Digital Marketing Courses

Kinematics is set up by Soumitra Chatterjee who has over 19 years of experience in digital marketing. It helps students to acquire particular digital marketing skills by offering several courses. Students can join these Digital Marketing Courses to develop in-demand digital marketing skills like search engine optimization, social media marketing, and article writing. At the same time, tips and best practices shared by Chatterjee help students solve digital marketing problems without putting in extra time and effort.

5 Major Benefits of Joining and Completing a Digital Marketing Course in Hyderabad

Develop In-Demand Job Skills

Leverage Vast Career Opportunities

Learn at Your Own Pace

Learn without a College Degree

Low Fees Structure

8 Criteria for Selecting and Joining the Right Digital Marketing Course in Hyderabad

Digital Marketing Channels

Digital Marketing Tools

Instructor

Course Curriculum

Learning Material

Course Duration

Certification

Internship Opportunities

Now that we have understood the benefits of joining a digital marketing course, let’s find out the best digital marketing course in Hyderabad.

Overview of Top 12 Digital Marketing Courses in Hyderabad

Digital Marketing Course Training

EXCEL has developed the course to help students acquire important digital marketing skills like search engine optimization, lead generation, social media marketing, content marketing, email marketing, and campaign management. Also, the Digital Marketing Course Training introduces students to widely used digital marketing tools like Google Analytics and ChatGPT. A student has the option to choose from online and classroom-based learning options. In addition to getting placement assistance, the digital marketing course creates opportunities for students to obtain international certifications.

Certified Digital Marketing Master Course

This course offered by Digital Vidya introduces students to various digital marketing channels and tools. In addition to covering the fundamentals of website development and marketing, the Certified Digital Marketing Master Course helps students learn search engine optimization, search engine advertising, social media marketing, email marketing, and inbound marketing. A student can apply these digital marketing skills by reading various case studies. Also, trainers prepare him to automate digital marketing activities using popular tools and platforms.

Certificate Course in Digital Marketing

In addition to making students develop digital marketing skills, the certification course provided by Digital Ready Academy creates internship opportunities for them. A student should consider this Certificate Course in Digital Marketing to acquire in-demand digital marketing skills like website creation, blogging, content marketing, search engine optimization, social media marketing, influencer marketing, and affiliate marketing. Also, students can enhance their career prospects by learning about widely used digital marketing tools and important digital marketing trends.

Advanced Digital Marketing Course Modules

Digital Floats makes this digital marketing course customizable by combining various modules. A student can complete specific modules to learn the desired digital marketing strategies and tools like inbound marketing, mobile marketing, display advertising, influencer marketing, social media marketing, eCommerce marketing, and affiliate marketing. These Advanced Digital Marketing Course Modules help students become digital marketers by creating internship opportunities. Also, a student can leverage the skills acquired during the course to obtain top digital marketing certificates.

Online Digital Marketing Program

Web Trainings Academy has divided this digital marketing course into 18 modules. Each module focuses on helping learners develop in-demand skills like SEO, local SEO, social media marketing, paid advertising, email marketing, inbound marketing, and online reputation management. Also, the Online Digital Marketing Program creates opportunities for students to obtain international certifications. Students can develop essential digital marketing skills in 80 hours by accessing training material, submitting assignments, and taking quizzes. Web Training Academy makes the course more effective by implementing concepts practically after completing a specific module.

Digital Marketing Bootcamp

Digital Nest has developed this short-term course to help entrepreneurs and working professionals acquire important digital marketing skills. Digital Marketing Bootcamp supports self-paced learning by enabling students to attend weekend classes. Each weekend class focuses on specific digital marketing strategies and tools like SEO, SMO, YouTube advertising, email marketing, and Google Analytics. Working professionals should consider this offline course to get hands-on digital marketing training in 6 weekends.

DigiHero

DigiPerform allows students to choose from multiple digital marketing courses according to their needs and preferences. DigiHero helps students acquire digital marketing skills after completing 12^th. The one-year digital marketing course supports self-paced learning by allowing students to access explainer videos and PPTs. Each explainer video/PPT discusses a specific digital marketing channel like search engines, social media, and paid advertising. DigiPerform creates opportunities for students to work on real-time projects and join in-course internship programs. Students can further boost career prospects by availing of special guidance and placement assistance.

Digital Marketing Course with Internship

This short-term course provided by Digital Brolly allows students to acquire digital marketing skills by choosing from online and instructor-led training options. Trainer Ravi Varma has divided this course into 29 modules. Each module covers specific digital marketing concepts like website creation, SEO, SMO, content marketing, email marketing, content writing, and affiliate programs. The trainer enhances students’ career prospects by conducting job-oriented sessions. Also, students can join internship programs and work on live projects after completing this Digital Marketing Course.

Digital Marketing Course Home Tuition

As the name suggests, this digital marketing course provided by Lemonoids helps students get personalized digital marketing training. Home tutors will help students complete the course and obtain certifications by teaching modules like traditional marketing, internet marketing, search engine optimization, search engine marketing, content marketing, email marketing, and affiliate marketing. Also, they prepare students to leverage various digital marketing tools. Lemonoids makes the Digital Marketing Course Home Tuition more effective by offering 100% job placement.

Digital Marketing Course

This course launched by Web Trainings Academy helps students, working professionals, and freelancers acquire digital marketing skills and obtain global certification. A student has the option to choose from online, instructor-led, and video courses. Each of these courses covers essential digital marketing concepts like SEO, search ads, display ads, social media marketing, email marketing, affiliate marketing, and online reputation management. Web Trainings Academy has divided the Digital Marketing Course into over 25 modules. Also, it provides job assistance to students after completing the 3-month course.

Advanced Digital Marketing Training

Digital Medha has developed this course by covering in-demand digital marketing skills like search engine optimization, social media marketing, content marketing, email marketing, and conversion rate optimization. Both students and working professionals can join Advanced Digital Marketing Training to learn how to generate and convert leads using top digital marketing channels and tools. Also, Digital Medha creates opportunities for students to work on live projects, join internship programs, and obtain global certifications.

Digital Marketing Training

This digital marketing course focuses on providing digital marketing training to students with basic computer skills. In addition to explaining the basics of website creation and digital marketing, the course provided by Naresh i Technologies covers important concepts like search engine optimization, social media marketing, search engine marketing, email marketing, affiliate marketing, and mobile marketing. At the same time, the Digital Marketing Training prepares students to obtain global certifications issued by Google and leading social networking platforms.

While promoting and marketing their products/services, modern businesses prefer digital marketing to conventional marketing. Digital tools and channels make it easier for them to connect with existing and potential customers in a measurable and cost-efficient way. The steady growth of the worldwide digital marketing market has led to a surge in the demand for skilled digital marketers.

As a digital marketer, you can earn recurring income by promoting a company’s products, services, or brands using top digital marketing channels. Hence, it becomes essential for you to learn various digital marketing channels and tools. At the same time, you must be familiar with some of the widely used marketing automation tools and platforms.

Many educational institutions make it easier for 12th-pass students to acquire and hone digital marketing skills by offering courses and certification programs. They do not make graduation degrees a prerequisite to join these courses due to the flexible and skill-based nature of online marketing. We are helping you acquire digital marketing skills by discussing some good Digital Marketing Course after 12th.

Courses for Acquiring and Honing Digital Marketing Skills after 12th

Search Engine Optimization (SEO) Courses

SEO refers to increasing a website’s traffic organically by improving its visibility on popular search engines like Google and Bing. You will learn how to increase a website’s search engine ranking and visibility using on-page and off-page SEO techniques.

On-page SEO techniques will help you boost a web page’s search visibility by optimizing its content and HTML code. On the other hand, you have to perform off-page SEO activities outside the website to boost its search traffic.

You should consider this digital marketing course after 12th to learn many SEO tips and best practices. Also, the course will help you reduce digital marketing time and cost using popular SEO tools and platforms.

Social Media Marketing Courses

As highlighted by several studies, internet users spend most of their digital media time on social networking platforms. Also, many buyers prefer social networks to search engines while gathering information about products, services, and brands.

This digital marketing course prepares you to make a brand connect with existing and prospective customers on social networks. In addition to boosting a brand’s social media presence, you will promote its offerings, engage existing customers, and reach out to new customers.

The course will help create, post, and promote content on different social networks, including Facebook, Twitter (X), Instagram, and LinkedIn. Also, you will learn how to choose the right social networks for a brand and measure campaign performance using multiple KPIs.

Content Marketing Courses

Content is often described as the oil that drives new-age digital marketing campaigns. Brands generate, nurture, and convert leads by running content marketing campaigns. These campaigns make them create, distribute, and promote multi-format content.

You can join a content marketing course to master the art of distributing and promoting digital marketing content in multiple formats – articles, blogs, videos, audio, case studies, and whitepapers. Also, you will learn how to enhance brand credibility and trust by leveraging user-generated content like reviews and testimonials.

The course will prepare you to deliver the right content to each customer in the right format and using the right digital marketing channels. At the same time, you will learn how to automate social media marketing activities using leading social media marketing tools.

Email Marketing Courses

Emails are popular with brands as a direct digital marketing channel. Businesses generate, nurture, and convert leads by sending both informational and promotional emails to customers. This digital marketing course helps you master the art of sending different types of emails to a business’s existing and potential customers.

You will learn the best way to send transactional, informational, retention, and newsletters to customers. Also, the course will help you learn how to increase email lists, segment recipients, and evaluate multiple versions of the emails. At the same time, you will become familiar with various email marketing tools that automate the creation, delivery, optimization, and measurement of marketing emails.

Content Writing Courses

You should consider this digital marketing course after 12^th if you are passionate about writing. As the name indicates, a content writing course will prepare you to write engaging and well-researched content for various digital marketing campaigns.

For instance, you can learn how to boost a website’s search engine visibility by writing people-first content based on Google’s quality rater guidelines (E-E-A-T). Likewise, the digital marketing course will help you produce short-form content for social media marketing campaigns.

At the same time, you will learn how to ensure content originality using plagiarism online plagiarism checkers. Many content writing courses these days familiarize learners with the best content writing tools. Hence, it becomes easier for you to curtail writing time by leveraging intelligence technologies.

Paid Advertising Courses

Leading brand drive demand generation by displaying paid ads to existing and potential customers. Also, they run retarget ads to influence potential customers who have visited websites or interacted on social networks. This digital marketing course helps you manage paid digital marketing campaigns for specific products or target audiences.

You should consider this course to learn three main categories of paid ads – search ads, social media ads, and display ads – in detail. Also, the course will help you understand leading online landing platforms like Google, Facebook, Twitter (X), Instagram, and LinkedIn.

Additionally, you will learn how to create compelling ad copies, choose the best version of an ad, and measure the performance of individual ads. At the same time, you can hone the skills required to set the advertisement budget, make bidding strategies, and choose the right advertising platform.

Affiliate Marketing Courses

Affiliated marketing creates opportunities for digital marketers to earn commissions by generating sales for retailers and merchants. A digital marketer has the option to join multiple affiliate marketing networks or platforms according to commission rate, pricing models, and products/services.

You should consider affiliate marketing courses after 12th if you are interested in acting as a middleman in the online sales process. This digital marketing course helps you learn how to promote a product or service using digital marketing channels like websites and social media.

Also, it familiarizes you with different categories of affiliate marketing programs and networks that enable you to make money by promoting different products or services. Most of these courses focus on helping beginners get started with affiliate marketing by choosing the niche.

Analytics Courses

Both organic and paid digital marketing strategies divert visitors to a website regularly. A brand cannot convert website visitors into customers without making sense of raw website data. Analytics tools and solutions help them gain actionable insights by automating the collection, analysis, measurement, and reporting of web data.

Analytics courses help you learn some of the best web analytics tools for businesses. Also, they make you track and manage website traffic efficiently by teaching many best practices. In addition to introducing web analytic tools and strategies, these digital marketing courses cover the fundamentals and building blocks of web data analysis.

Conclusion

Many courses and certification programs help you acquire digital marketing skills after 12th. However, each online or offline course creates an opportunity for you to learn a specific digital marketing channel or tactic. You should remember most companies these days engage customers across digital touchpoints by running integrated or omnichannel digital marketing campaigns. Hence, you must enhance your career prospects by joining multiple digital marketing courses after 12th.

We help students join digital marketing courses in their cities by helping them find out the courses in their cities. Please have a look to find the best digital marketing courses in your city.

Digital Marketing Course in Agra

Digital Marketing Course in Guwahati

Digital Marketing Course in Chandigarh

5 Major Benefits of Joining and Completing a Digital Marketing Course in Guwahati

Develop In-Demand Job Skills

Leverage Vast Career Opportunities

Learn at Your Own Pace

Learn without a College Degree

Low Fees Structure

8 Criteria for Selecting and Joining the Right Digital Marketing Course in Guwahati

Digital Marketing Channels

Digital Marketing Tools

Instructor

Course Curriculum

Learning Material

Course Duration

Certification

Internship Opportunities

Now that we have understood the benefits of joining a digital marketing course, let’s find out the best digital marketing course in Guwahati.

Overview of Top 12 Digital Marketing Course in Guwahati

Advanced Certification in Digital Marketing & Strategy

This course provided by IIDE – The Digital School helps students become digital marketers in six to eleven months. Advanced Certification in Digital Marketing & Strategy is recommended not only for students but also for working professionals and entrepreneurs. The course covers important digital marketing topics like search engine optimization, search engine marketing, and social media marketing. In addition to introducing students to over 20 digital marketing and AI tools, IIDE shares case studies and conducts AI-based mock interviews.

Digital Marketing Certification

The course launched by DigiAdzo helps students and working professionals acquire digital marketing skills by attending regular learning sessions. Digital Marketing Certification provides practical exposure to digital marketing channels and tools by supporting agency-style training. DigiAdzo deploys faculties with expertise in strategizing and managing digital marketing campaigns for leading brands. Hence, they explain digital marketing concepts with real-time examples and case studies.

Online Digital Marketing Course

The online course provided by Digital Scholar boosts modules using artificial intelligence (AI) technologies. The Online Digital Marketing Course keeps students engaged through fun gaming sessions. At the same time, students get hands-on digital marketing training by working with clients. They can further clear doubts by interacting with trainers every week. Students should consider this online course to develop essential digital marketing skills in 4 months. Digital Scholar creates opportunities for them to earn dual certifications by partnering with Google and Meta.

Digital Marketing Course

WEBOTAPP Academy has developed this course by focusing on practical digital marketing training. Digital Marketing Course introduces beginners to digital marketing by covering the types and benefits of digital marketing. In addition, it covers important digital marketing concepts like Google organic SEO, Facebook marketing, content writing, blogging, graphic design, affiliate marketing, and LinkedIn Marketing. Also, students get an opportunity to hone digital marketing skills by working on real-time projects. It is also one of the digital marketing course in Guwahati that provides a 100% placement guarantee.

Digital Marketing with GenAI Advanced Program

NIIT has developed this course by covering important digital marketing strategies and cutting-edge technologies like GenAI. Digital Marketing with GenAI Advanced Program helps students develop essential digital marketing skills like search engine optimization, social media marketing, content marketing, email marketing, and digital advertising. At the same time, the course introduces students to widely used AI tools for content creation and digital marketing. NIIT makes the course popular by providing hands-on digital marketing training and placement assistance.

Digital Marketing

The offline course provided by Tech Boosters covers both basic and advanced digital marketing concepts. The fundamental module makes students learn 4 steps of marketing, 4P’s of marketing, and digital marketing vs. traditional marketing. Subsequent modules help students learn important concepts like market research, website planning, search engine optimization, content writing, email marketing, affiliate marketing, and web analytics. Students should consider Digital Marketing to acquire essential digital marketing skills in three months in a classroom environment.

School of Digital Marketing

Nexop Academy offers several digital marketing courses and certification programs by setting up the School of Digital Marketing. A student can join these certification programs after the 12th. Each certification program focuses on a single digital marketing concept like search engine optimization, search engine advertising, or social media marketing. A student can complete the desired certification program in 10 days. At the same time, a student can learn essential digital marketing channels and tools by joining advanced digital marketing courses. The wide range of courses and certification programs enable students in Guwahati to develop desired digital marketing skills while studying in colleges.

Digital Marketing Course

Datacom IT Institute has divided this 12-week Digital Marketing Course into several modules. Each module helps learners develop essential digital marketing skills like website planning, lead generation, social media marketing, video marketing, email marketing, and affiliate marketing. In addition to understanding the concept, students hone digital marketing skills by accessing case studies and working on practical assignments. Datacom further enhances their career prospects by supporting placement assistance and providing Google certification program training.

Digital Marketing Certification Courses

Digiperform allows students to choose from a slew of Digital Marketing Certification Courses – Foundation, Specialist, Master, and Professional. The Foundation program introduces students to digital marketing core, channels, and strategies in 2 months. At the same time, other certification courses cover widely used digital marketing channels and tools. A student also has the option to choose from online and classroom-based learning modes. Digiperform enhances students’ career prospects by conducting live practical sessions and supporting in-course internships.

Digital Marketing Course

Assam Career Hub has developed the course to help students acquire development skills by providing practical industry training. The Digital Marketing Course in Guwahati covers important digital marketing concepts like search engine optimization, social media promotion, content strategy, email marketing, landing page optimization, and marketing analytics. A student can learn these in-demand digital marketing topics in 5 months by spending 5 to 6 hours per week. Assam Career Hub enhances their career prospects by supporting hands-on training and internship programs.

Foundation and Advanced Courses

Futurists Academy has launched two digital marketing courses – Foundation and Advanced. The Foundation Course introduces beginners to website development, digital marketing, and market research. In addition, it covers important digital marketing concepts like search engine optimization, content writing, website traffic analysis, email marketing, video marketing, and social media marketing. On the other hand, the advanced course covers additional topics like copywriting, branding, app marketing, affiliate marketing, advanced SEO, and WordPress. Each course enables students to acquire digital marketing skills at their own pace by accessing learning materials in various formats including video and PDFs.

AI-Powered Digital Marketing Course

This online digital marketing course developed by Internshala Trainings enables students to acquire knowledge in Hindi or English. Also, the Digital Marketing Course covers essential digital marketing concepts as well as AI content writing tools. Students can learn digital marketing topics like building web presence, search engine optimization, social media marketing, email marketing, and digital advertising. Also, the video tutorials cover emerging digital marketing trends and new-generation marketing tools. Internshala further enhances their career prospects by supporting curated internships and providing pre-placement prep training.

5 Major Benefits of Joining and Completing a Digital Marketing Course in Agra

Develop In-Demand Job Skills

Leverage Vast Career Opportunities

Learn at Your Own Pace

Learn without a College Degree

Low Fees Structure

8 Criteria for Selecting and Joining the Right Digital Marketing Course in Agra

Digital Marketing Channels

Digital Marketing Tools

Instructor

Course Curriculum

Learning Material

Course Duration

Certification

Internship Opportunities

Now that we have understood the benefits of joining a digital marketing course, let’s find out the best digital marketing course in Chandigarh.

Overview of Top 12 Digital Marketing Course in Agra

Certified Professional in Digital Marketing Course

Digitalkal has divided this course into 24 modules. Each module covers an in-demand digital marketing skill like website creation, search engine optimization, social media marketing, email marketing, Google Ads, Google Analytics, and video editing. The Certified Professional in Digital Marketing Course in Agra enables students to learn digital marketing concepts by interacting with experienced trainers and accessing updated online content. Also, students get the opportunity to earn 16 prestigious digital marketing while availing of placement assistance.

Certification in Digital Marketing Course

The Certification in Digital Marketing Course offered by MCEI is divided into over 46 modules. Each module focuses on a specific digital marketing concept like website creation, lead generation, web content marketing, email marketing, mobile marketing, search engine optimization, video marketing, and social media optimization. MCEI allows students to acquire digital marketing skills by attending online or offline classes. Students also get a chance to obtain 6 digital marketing certifications. MCEI enhances their career prospects by supporting 100% job assistance.

Certified Digital Marketing Master’s Course

DSIM has designed the Certified Digital Marketing Master’s Course by combining core and specialization modules. Core modules introduce students to important digital marketing tactics like search engine optimization, search engine marketing, social media marketing, email marketing, inbound marketing, and web analytics. At the same time, specialization modules prepare students for making integrated digital marketing strategies. Students can learn digital marketing concepts by attending live online instructor-led classes. DSIM enables them to work with free digital marketing tools.

Digital Marketing Training

This digital marketing course offered by CCT Multimedia enables students to develop digital marketing skills by working as interns. In addition to learning important digital marketing concepts, students work on real-time client projects. Also, Digital Marketing Training allows students to experiment with digital marketing tactics by building their own websites. CCT makes the training program effective by enabling students to obtain industry certifications like Google Analytics. Instructors help students earn recurring income by discussing website monetization ideas and best practices.

Advanced Digital Marketing Training Program

Digiperform is all set to launch the Advanced Digital Marketing Training Program in Agra. The leading digital training provider has designed this online course by segregating modules into 5 sections – marketing fundamentals, online business visibility, lead generation, lead nurturing, and personal branding. Hence, each section focuses on helping students develop interrelated digital marketing skills. Digiperform enables students to complete the course by attending live lectures and getting hands-on training. Also, students earn a professional certification in digital marketing after completing the course successfully.

Complete Digital Marketing Course

In addition to providing digital marketing skills, RKT Creations offers several digital marketing courses and certification programs. It allows students to acquire specific digital marketing skills by learning website development, Google Ad management, or Meta Ad management. At the same time, the Complete Digital Marketing Course offered by the institute helps students learn widely used digital marketing channels and tools. RKT Creations makes the course impactful by emphasizing practical strategy-making and hands-on experience. Also, it boosts digital marketing training by providing support and guidance to each student.

Advance Digital Marketing Bootcamp

Technosters has developed the offline course by targeting beginners and freshers. A student can join Advance Digital Marketing Bootcamp after completing 12th. The course covers over 50 important digital marketing techniques and tools, including search engine optimization, social media marketing, search advertising, content marketing, branding, and GenerativeAI in digital marketing. In addition to learning digital marketing concepts from scratch, students get the opportunity to access case studies and work on live projects.

Marketing Management Courses

Learn2Earn Labs allows students in Agra to choose from a slew of Marketing Management Courses. A student can learn and develop desired digital marketing skills by joining courses on search engine optimization, social media marketing, content marketing, affiliate marketing, or Google Ads. The course allows students to attend online live classes or practical-based live training sessions. Also, students can get hands-on training by working on live projects. Learn2Earn enhances their career prospects by supporting career assistance.

Online Marketing Course

Pingmedia has developed this course in digital marketing for 3 months. Online Marketing Course covers important concepts like website development, search engine optimization, search engine marketing, social media marketing, email marketing, content marketing, and affiliate marketing. Students also learn widely used digital marketing tools provided by Google including Google Analytics and Google Search Console. Pingmedia helps students gain real-time experience by running a free industrial training program. In addition, it provides placement assistance to students after completing the course.

Digital Marketing Course

WsCube Tech allows students to choose from online or offline digital marketing courses. The course is divided into over 17 modules. The first module covers the fundamentals of digital marketing. Other modules cover important digital marketing topics like website planning, domain marketing, search engine optimization, social media marketing, blogging, content marketing, performance marketing, and influencer marketing. Students can gain hands-on training by working on real-time projects and using digital marketing tools. WsCube Tech provides placement assistance to students after they complete the Digital Marketing Course.

Full-Stack Digital Marketer

The online course provided by Growth School helps students become Full-Stack Digital Marketers in 6 months. Students learn specific digital marketing strategies and tools in relevant modules. These modules cover important digital marketing concepts like SEO fundamentals, search engine marketing, persuasive copywriting, and marketing automation. In addition, the course introduces students to commonly used digital marketing tools. Students can develop digital marketing skills by interacting with mentors managing digital marketing campaigns for leading brands. They also get an opportunity to collaborate with seasoned digital marketers by joining an active community.

New-Age Digital Marketing Course

The online course developed by W3 Web School is divided into over 50 modules. Each module focuses on specific digital marketing concepts like website creation, search engine optimization, search engine marketing, social media marketing, content marketing, copywriting, online reputation management, and email marketing. Students develop digital marketing skills by accessing online study materials, attending daily classes, and completing assignments. New-Age Digital Marketing Course creates opportunities for them to earn certifications, join internship programs, and use premium digital marketing tools.

The statistics compiled by Statista suggest a steady and consistent growth of the worldwide digital marketing and advertising industry. In addition to abandoning traditional marketing methods, companies and startups these days run multichannel marketing campaigns. They connect and engage with existing and potential customers across touchpoints using top digital marketing channels.

Likewise, they boost campaign performance and increase ROI by implementing many digital marketing tools and platforms. Indian Institutes of Management (IIMs) convert students and working professionals into digital marketers by offering various MBA in Digital Marketing through several programs. Online digital marketing courses provided by IIMs help executives acquire and hone digital marketing skills after working hours.

Likewise, offline courses create opportunities for beginners to learn digital marketing channels, marketing tools, and tactics by interacting with distinguished professors and faculty members. We are making it easier for you to acquire and hone digital marketing courses by discussing various IIM digital marketing courses and programs.

Overview of 6 IIM Digital Marketing Courses and Programs

IIM Ahmedabad Digital Marketing Course

The Advanced Programme in Digital Marketing Business Models, Processes, and Technologies offered by IIM Ahmadabad prepares learners to develop and evaluate digital strategies. In addition to understanding emerging digital technologies and their impact on marketing, learners can learn new-age digital marketing tools and tactics like inbound marketing, social media marketing, influencer marketing, and paid advertising.

Additionally, the program familiarizes students with Industry 4.0 technologies like artificial intelligence (AI) and web analytics. You should consider this IIM digital marketing course to manage integrated digital marketing campaigns by understanding various channels and tactics. The once-a-week schedule and online learning mode enable you to acquire basic digital marketing skills in 3 to 4 months.

IIM Bangalore Digital Marketing Course

IIM Bangalore has designed this short-term digital marketing course “Digital Marketing for Business Growth” for professionals working in a mid or senior-level position. The program helps executives make digital marketing strategies by combining tools and tactics. Also, an executive can get an overview of widely used digital marketing tactics like search engine optimization, social media marketing, and paid advertisements.

An executive can learn how to create buyer personas based on information collected from diverse sources. At the same time, he can learn how to increase ROI by curbing costs and boosting campaign performances. You should consider this course to learn the important aspects and elements of digital marketing strategies in 5 days. The IIM digital marketing course helps you master the art of community building.

Digital Marketing for CMOs

This short-term course provided by IIM Bangalore aims to help CMOs boost the performance of digital marketing teams. In addition to teaching how to accelerate digital marketing campaigns, the 5-day digital marketing course covers important tactics like search engine optimization (SEO) and social media marketing. The executive can learn the KPIs for measuring campaign performance and tactics to boost campaign performance.

In addition to making the executive familiar with leading social networks, the program prepares them to initiate conversations and build communities on individual social networking platforms. You can consider short-term IIM digital marketing programs to learn how to generate leads, increase sales conversions, and drive customer engagement. The professor will further discuss emerging trends impacting integrated digital marketing campaigns.

IIM Amritsar Digital Marketing Course

IIM Amritsar has designed this executive certification program for working managers. It helps executives increase ROI by combining two important domains – digital marketing and marketing analytics. An executive can home his marketing analytics skills by attending lectures, submitting assignments, and performing hands-on exercises.

Hence, an executive can acquire knowledge that will help him boost marketing campaigns by leveraging real-time consumer and campaign data. Also, he can learn these domains in 3 months by attending live classes or choosing online mode. You can consider this IIM digital marketing certification program to learn how to boost digital marketing campaigns using marketing analytics tools.

IIM Indore Digital Marketing Course

IIM Indore has developed this digital marketing program “Executive Programme in Digital Marketing” by targeting students, beginners, seasoned marketers, and entrepreneurs. The program covers digital technologies that have transformed customer acquisition, engagement, and retention. Additionally, it helps learners understand how modern consumers gather information and make purchase decisions.

Hence, learners can increase ROI by reimagining and transforming marketing tactics in the digital age. A learner can further acquire the knowledge required to make new-age digital marketing strategies and leverage new-generation marketing automation tools. You should consider this IIM digital marketing program to acquire and hone digital marketing skills despite no proficiency and experience.

Marketing Tools for Digital Media and Platforms

Marketing automation is currently one of the most prominent trends in digital marketing. In addition to automating routine marketing tools, new-age automation tools boost campaign performance by leveraging real-time information. The open program is developed by IIM Ahmadabad for entrepreneurs and executives who aspire to manage and automate digital marketing campaigns.

IIM faculties make learners familiar with various digital marketing tools and platforms by combining learning content, case studies, and exercises. At the same time, they prepare students to make sense of raw consumer and campaign data using data analytics. You should consider this IIM digital marketing course to learn how to boost digital marketing strategies and campaigns by leveraging real-time data collected across customer touchpoints.

Conclusion

IIM digital marketing courses help both beginners and working professionals become digital marketers. However, each IIM digital marketing course familiarizes students with specific digital marketing channels, tools, and tactics. Also, some of these courses or certification programs are developed for executives and managers. Hence, you should consider admission criteria and IIM location while comparing the digital marketing courses offered by premier management institutions in India.

5 Major Benefits of Joining and Completing a Digital Marketing Course

Develop In-Demand Job Skills

Leverage Vast Career Opportunities

Learn at Your Own Pace

Learn without a College Degree

While hiring digital marketers, companies often evaluate their digital marketing, data analysis, and soft skills. Many institutions allow students to enroll in digital marketing courses after completing intermediate education. You have the option to join many digital marketing courses after 12th. The flexibility makes it easier for you to develop digital marketing skills while continuing your graduation degree.

Low Fees Structure

8 Criteria for Selecting and Joining the Right Digital Marketing Course

Digital Marketing Channels

Digital Marketing Tools

Instructor

Course Curriculum

Learning Material

Course Duration

Certification

Internship Opportunities

Now that we have understood the benefits of joining a digital marketing course, let’s find out the best digital marketing course in Chandigarh.

Overview of Best 12 Digital Marketing Courses in Chandigarh

Advanced Digital Marketing Certification Course

Chandigarh Institute of Internet Marketing (CIIM) has developed a course to help students acquire digital marketing skills in four months. In addition to introducing digital marketing, the Advanced Digital Marketing Certification Course covers important topics like website planning, search engine optimization, social media marketing, e-commerce marketing, affiliate marketing, Google Ad management, and blogging. Also, students know about the AI-powered tools that have been transforming digital marketing and digital content creation.

Advanced Digital Marketing Course

ThinkNEXT has developed the course to provide comprehensive digital marketing training to students. A student has the option to attend online classes or access prerecorded video sessions. Also, he can join the Advanced Digital Marketing Course to develop essential digital marketing skills like website planning, SEO, SMM, social media optimization (SMO), email marketing, PPC ad management, email marketing, content marketing, and YouTube SEO. He can further boost digital marketing skills by reading real-time case studies and learning AI-powered tools, and ChatGPT prompts.

Basic/Advanced Digital Marketing Courses

WebTech Learning allows students to choose from basic and advanced digital marketing courses. The Basic Digital Marketing course helps beginners learn three digital marketing skills – SEO, SMO, and SMO in 30 to 45 days. At the same time, a student can join the Advanced Digital Marketing course to acquire additional digital marketing skills like mobile marketing, email marketing, affiliate marketing, content marketing, digital marketing strategy, and PPC ad management. However, students also have the option to choose SEO and SMM courses provided by WebTech Learning.

Digital Marketing Course

BigBoxx has developed the course with the aim to help students develop digital marketing skills after the 10th. A student can join the Digital Marketing Course in Chandigarh to learn a slew of digital marketing channels and tactics in 3 months. He further has the option to acquire digital marketing skills in either online or offline mode. The course covers important digital marketing concepts like SEO, SMM, content marketing, email marketing, PPC ad management, mobile marketing, e-commerce marketing, and web analytics.

Digital Marketing Combo

This course provided by Webliquids creates opportunities for students to gain practical digital marketing training in 6 months. Digital Marketing Combo covers important digital marketing concepts like SEO, YouTube SEO, SMM, email marketing, affiliate marketing, blogging, lead generation, and AdSense management. The provider has divided the course into 70 modules. A student can complete the course by attending daily training sessions and submitting assignments. Also, he can understand a digital marketing channel clearly by attending doubt sessions.

Results-Driven Digital Marketing Training

Excellence Technology has designed this course to help students acquire digital marketing skills by attending instructor lead classes and watching prerecorded projects. Also, the course drives digital marketing training using projects, exercises, and mentor support. A student can consider this course to become a digital marketer without a college degree. This course covers widely used digital marketing platforms like Google, Bing, Facebook, YouTube, Instagram, and Twitter (X). The trainers further help students to prepare for interviews.

Digital Marketing Training Programme

Pace Career Academy has developed this digital marketing course by focusing on practical knowledge and high-quality content. The Digital Marketing Training Programme helps students gain in-demand skills like website development, SEO, SMM, email marketing, content marketing, affiliate marketing, PPC ad management, and remarketing. A student can join this course to develop important digital marketing skills in 4 months. Additionally, he can hone his skills by working on real-time digital marketing projects.

Master Digital Marketing Course

The Master Digital Marketing Course provided by IIM Skills helps students acquire digital marketing skills by mastering over 40 modules. Also, students can hone their digital marketing skills by joining internship programs. This digital marketing course covers important digital marketing skills like website development, SEO, SMM, SMO, inbound marketing, email marketing, content writing, web analytics, marketing automation, and integrated digital marketing strategy. Also, instructors make students familiar with widely used AI-powered tools for digital marketing and content creation.

Post Graduation in Digital Marketing

IIDE has designed this full-time digital marketing course as an alternative to an MBA in digital marketing. The course helps students become digital marketers by offering over 600 learning hours and over 13 live project experiences. Graduates opt for Post Graduation in Digital Marketing to develop essential digital marketing skills like website creation, SEO, SMM, content marketing, mobile marketing, video marketing, influencer marketing, and e-commerce marketing. The course enhances their career prospects by covering widely used customer relationship management (CRM) systems and marketing automation tools.

Certified Digital Marketing Master Course

This digital marketing course provided by Digital Vidya consists of 6 core modules and over 20 specialization modules. Core modules help students learn essential digital marketing tactics like inbound marketing, SEO, SMM, email marketing, search engine marketing, and web analytics. At the same time, a student can acquire additional digital marketing skills by choosing specialization modules like content marketing, blogging, mobile marketing, programmatic marketing, performance marketing, and online reputation management. Also, the Certified Digital Marketing Master Course introduces students to over 40 digital marketing tools.

Advanced Digital Marketing Course

The course provided by PAL helps students acquire digital marketing skills in 3 months. A student can learn important digital marketing channels and tools by attending daily classes. Advanced Digital Marketing Course consists of 25 modules. Each module helps students acquire specialized digital marketing skills like landing page optimization, SEO, SMM, SMO, email marketing, content marketing, mobile marketing, and web analytics. In addition to attending live classes, a student can consider this course to understand cyber laws and work on live projects.

Online Digital Marketing Courses

Online courses help you acquire digital marketing skills at your own pace. You can consider online digital marketing courses to enhance career prospects while working in an organization or studying in a college. Also, online courses create opportunities for you to earn recognized and accredited digital marketing certifications. Hence, you must consider various online courses and training programs in digital marketing, while considering digital marketing courses in Chandigarh. However, you should prioritize online courses provided by prestigious educational institutions.

Conclusion

As highlighted by multiple studies, digital marketing is currently one of the in-demand and high-income skills. A digital marketing course in Chandigarh helps you acquire the skills required to promote a product/service using specific digital marketing channels and tools. Also, you can acquire digital marketing skills by referring to free resources to learn digital marketing and joining many courses and training programs. However, you must consider a slew of factors to choose a digital marketing course that boosts your career prospects.

When a graduate student decides to pursue a marketing degree, he or she can choose from many Master of Business Administration (MBA) courses and programs. The full-time MBA courses provided by leading universities can be primarily divided into two categories – MBA in marketing and MBA in digital marketing.

When a student opts for an MBA in marketing, he learns important concepts like product development, marketing strategy making, market research, and salesforce management. However, an MBA in digital prepares him to drive brand building, customer acquisition, and customer loyalty using top digital channels and technologies.

Additionally, the course makes him familiar with a slew of marketing automation tools that boost campaign performance and reduce costs. The rising demand for digital marketers makes many students prefer MBA programs in digital marketing to MBA courses in marketing. However, every student finds it challenging to select and join the right MBA course in digital marketing.

We are making it easier for you to make a better career decision by discussing two frequently asked questions – “What are the advantages of doing an MBA in digital marketing?” & “How to choose the right digital marketing MBA program or course?”

What are the Advantages of Doing an MBA in Digital Marketing?

In-Demand Skill

Digital marketing is currently one of the fastest-growing industries. Enterprises have been replacing traditional marketing methods with digital marketing tactics across industries and regions. The rapid industry growth makes digital marketing one of the in-demand skills. Also, an MBA in digital marketing helps you acquire skills that will be relevant in the short and long runs.

Knowledge Enhancement

Most marketing MBA courses these days cover digital marketing concepts and frameworks. Likewise, MBA programs in digital marketing familiarize students with traditional marketing methods and frameworks. When you pursue a digital marketing MBA, you can help companies increase ROI by combining traditional marketing methods and digital marketing tactics.

Diverse Options

Digital marketing creates opportunities for enterprises to engage existing and prospective customers across digital channels and touchpoints. Hence, you have the option to choose from many topics and tactics while choosing a field of specialization.

For instance, you can specialize in organic digital marketing strategies like search engine optimization (SEO), content marketing, and social media promotion. At the same time, you have the flexibility to specialize in paid digital marketing strategies like paid search and social media advertising.

Job Opportunities

In addition to transforming industries, digital technologies are all set to create millions of jobs in the near run. A report published by McKinsey Global Institute forecasts the digital economy will create about 60 to 65 million jobs by 2025. Digital marketing skills will enable you to leverage millions of job openings in the digital economy.

Evolving Industry

Digital marketing is one of the industries that evolve consistently. The emergence of new digital marketing channels makes enterprises revamp their digital marketing strategies. Likewise, enterprises adopt emerging trends by refining their digital marketing strategies proactively. Hence, you can boost your career and salary simultaneously by acquiring and honing digital marketing skills.

Flexible Admission

Reputable management colleges these days offer full-time and part-time MBA programs in digital marketing. At the same time, online MBA programs enable you to earn an MBA degree in digital marketing remotely. You also have the option to join several MBA courses in digital marketing regardless of your academic and professional background.

Low Course Fees

MBA is currently one of the most expensive education degrees in many countries. Also, course fees vary across reputable and private management colleges. However, you can earn a management degree in digital marketing without spending a hefty sum. You can further join an online MBA in digital marketing to acquire and hone skills while working in a company or startup.

How to Choose the Right Digital Marketing MBA Program or Course?

While comparing an MBA in digital marketing, you have the option to choose from many full-time, part-time, and online courses. But how will you choose and join the right MBA course? We are making it easier for you to make the career decision by discussing some key parameters or criteria for comparing management programs or courses in digital marketing.

Study Mode

It is always important to consider your professional and personal responsibilities when comparing MBA programs and courses. You should opt for a full-time MBA program when you can attend classes regularly in person. Otherwise, you should consider joining part-time, online, or distance MBA programs offered by reputable management colleges.

Syllabus

Most management colleges update their syllabus regularly to familiarize students with new-age digital marketing channels, emerging digital marketing trends, and new-generation digital marketing tools. However, many colleges still cover digital marketing concepts and strategies that are no longer relevant. Hence, you must review the digital marketing MBA syllabus elaborately to ensure that it covers relevant topics and on-demand skills.

Hands-on Learning

You cannot make and manage integrated digital marketing strategies only by understanding key channels and tools. In addition to understanding digital marketing tactics, you must choose a course that allows you to practice the strategies in real-time. Hands-on training is essential to help enterprises run multifunctional marketing campaigns successfully.

Faculty

Leading management colleges these days hire faculty who have written digital marketing books or managed digital marketing campaigns. However, many colleges hire trainers who have no experience in making and implementing digital marketing strategies. You should prioritize management colleges where faculties manage multifunctional digital marketing campaigns by acting as consultants.

Internship Opportunities

Despite being a short-term employment opportunity, digital marketing internships create opportunities to apply digital marketing knowledge as entry-level marketers. That is why; you should not forget to check if the management college offers internship opportunities. The internship opportunities further depict that the college provides hands-on digital marketing training to students.

Placement Support

Leading management companies help students find digital marketing jobs by providing placement support. The placement support helps you attend a specific number of interviews in a specific timeframe. However, you must not forget to check the number of alumni who have secured job opportunities by leveraging placement assistance. Also, you should compare the companies who are recruiting digital marketing graduates from the college.

Student Reviews

Most students these days share their experiences by reviewing management colleges offering digital marketing courses and programs. The online reviews posted by alumni help you evaluate digital marketing MBA courses based on real-time networks. However, you must explore ways to gather additional information about specific colleges or courses by interacting with alumni using online forums and social networks.

Conclusion

While comparing various similar MBA courses, you must consider two important factors. Firstly, companies and startups across industries have been switching from traditional marketing to digital marketing. Secondly, artificial intelligence, data analytics, and other Industry 4.0 technologies have completely digitalized conventional marketing models and frameworks.

However, you should focus on joining a digital marketing MBA program that prepares you for strategizing and managing multichannel or integrated digital marketing campaigns. At the same time, you must prepare yourself to enhance your academic knowledge by monitoring emerging digital marketing trends and learning new digital marketing best practices regularly.