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#Small Business Marketing

4 articles

Small Business Marketing Challenges
Marketing Strategy

Small Business Marketing Challenges

Small businesses and startups get many opportunities to achieve inclusive and sustainable growth. Entrepreneurs will get potential customers interested in their products/services by adopting innovative marketing ideas. Also, they will combi

Jun 13, 2024 · 5 min read 4.4k views

AP
Abhijit Panda
Small Business Marketing Automation Tools
Marketing Strategy

Small Business Marketing Automation Tools

Unlike large enterprises, small businesses and startups lack the resources required to generate leads and drive sales using traditional media like television, radio, newspapers, and magazines. Digital marketing enables small businesses to c

May 30, 2021 · 10 min read 5k views

AP
Abhijit Panda
A Business Owner’s Guide for Marketing Strategy during Recessions [like COVID-19]
Marketing Strategy

A Business Owner’s Guide for Marketing Strategy during Recessions [like COVID-19]

According to International Monetary Fund : “The COVID-19 pandemic has pushed the world into a recession. For 2020 it will be worse than the global financial crisis. The economic damage is mounting across all countries, tracking the sharp ri

May 04, 2020 · 7 min read 816 views

AP
Abhijit Panda
7 Digital Marketing Strategies For Small Businesses in 2018
Digital Marketing

7 Digital Marketing Strategies For Small Businesses in 2018

The technology changes have become really frequent and disruptive nowadays. Small business owners cannot engage and retain customers without integrating conventional and next-generation marketing channels. They need to look for innovative d

Mar 12, 2018 · 4 min read 1.7k views

AP
Abhijit Panda