While implementing a search engine optimization (SEO) strategy, digital marketers often focus only on posting fresh content and building high-quality backlinks. However, you cannot leverage the off-page SEO techniques without optimizing each web page for search engines. Before publishing a blog post, you must use on page SEO techniques to convey key information about the web page to search engines. You can increase a website’s search engine ranking only by combining on page and off-page SEO techniques seamlessly. It’s very important for webmasters to follow an on page SEO checklist for better results.
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