As an easy-to-use content management system (CMS), WordPress helps website owners and bloggers curtail website development time and cost. The themes and plugins provided by WordPress help users set up websites and publish content without writing longer lines of code. But website owners cannot increase website traffic to their websites without improving their websites’ ranking and visibility on search engine results pages.
According to the latest search engine statistics posted on 99 Firms,
“Nearly 93% of all web traffic comes through search engines.”
Hence, no website owner can increase the quality and quantity of website traffic without focusing on search engine optimization (SEO). While ranking websites, Google considers over 200 factors including website speed and mobile optimization. The website owners must focus on making the website load in less than 3 seconds.
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In addition to being a user-friendly blogging platform, WordPress is often regarded as the most search engine optimization (SEO) friendly content management system. WordPress website owners can accelerate custom website development by availing of a wide range of themes and plugins. Likewise, they can get regular website traffic from popular search engines using a slew of WordPress SEO plugins. In one of my previous posts, I covered how to choose the best WordPress SEO Plugins, in which I have also covered some of the most important SEO plugins. Yoast SEO has been a personal favorite, I have used Yoast plugin on 10+ websites that I have handled. The latest usage statistics also depict that the Yoast SEO plugin is much more popular than other WordPress SEO plugins.
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